
Silicone-free shampoo: is silicone free shampoo for you?
What is a silicone? Does it really matter if your shampoo contains it? Why?
At Herbal Essences, we want to make sure you understand the ingredients we use and those we say 'no-no' to when we formulate. Whatever hair product you choose, it’s important to stay true to yourself – and your hair.

What is a silicone-free shampoo?
Silicone is an oil-like, cosmetic ingredient found in many beauty products. In haircare, it is a super effective solution to help hair stay smooth, soft and shiny.
The problem is some silicones work better for hair than others. If you find a product containing to be too heavy, try a silicone-free shampoo or conditioner.

Everyone’s hair is different.
Whether it's silicone or silicone-free shampoo, it’s important to do what’s best for your hair.
Try out different shampoos and conditioners to see what makes your hair feel its best. Within our Herbal Essences bio:renew hair products line, there are products made with and without silicone, so you have plenty of options.
Safety comes first.
At Herbal Essences, safety comes first. Before any ingredient goes into our shampoos and conditioners, we assess its safety and toxicity.
If we have any doubts about its potential to cause harm, we consider it a 'no-no' and don’t include it in our product formulas. With every preservative and ingredient, even if deemed safe, we work to determine a safe range, backed up by science, to ensure your safety.
Herbal Essences bio:renew collection may be for you.
We’ve made the choice to make our Herbal Essences bio:renew hair products without several ingredients that we consider 'no-no'.
Plus, bio:renew has a 90% natural origin* with antioxidants that help your hair to feel and look healthy. By combining active antioxidants and intoxicating fragrances, we strive to give you more haircare choices. Whatever hair product you choose, it’s important to stay true to yourself – and your hair.
*includes purified water and ingredient materials derived from a natural source and subjected to limited processing.

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